As a Communications and Media Practice Senior Analyst, Cara employs creative practices to help PR and communications agencies craft unique campaigns and messaging strategies. With her current and prior PR and opinion research experiences in mind, Cara designs survey questions to generate headlines, produce newsworthy stories, and help clients enhance their overall media presence.
Prior to joining Kelton, Cara worked as a Research Associate for KRC Research, where she fostered a passion for PR research through helping conduct both qualitative and quantitative studies. She has also had design experience through an internship with a digital publishing company, which developed her enthusiasm for building compelling PowerPoint decks and visually engaging reports.
Cara graduated from the University of Wisconsin-Madison with a Bachelor’s degree in Communication Arts and a minor in Digital Studies. She is a football fan, and can often be found in her alumni bar cheering for the Wisconsin Badgers or for her favorite NFL team, the Giants. In her free time, Cara enjoys traveling both domestically and abroad, hiking, and attending local or underground shows.