Abigail Kassa

Marketing Associate

As a Marketing Associate at Kelton Global, Abigail assists in planning and executing Kelton’s marketing and social media strategy. She supports Kelton’s marketing efforts by contributing to content creation and implementation, developing brand strategy, and overseeing Kelton’s social media platforms. She is passionate about crafting varied integrated marketing strategies and establishing brand voice, and excels in welcoming new challenges with open arms.

Prior to Kelton, Abigail honed her account management skills on the Starz Entertainment team at Edelman PR. There, she brainstormed new marketing content for Starz and Encore channels, led project management of creative assets, and acted as a copywriter. Before Edelman, Abigail worked as a Production Assistant and intern and NPR, where she learned the art of storytelling through journalism. Her other professional experiences range from working in the nonprofit sector to working at the Cannes Film Festival.

Abigail is a graduate of the University of Pittsburgh, where she received a B.S. in Psychology and Sociology with honors. She is proud to call herself one of the few true L.A. natives, and enjoys exploring the city, refining her music snobbery, and being an occasional foodie.

Recent Perspective Posts by Abigail Kassa