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  • Athleisure: Bigger Than a Trend

    The numbers don’t lie: yoga pants are the new blue jeans. While many trends come in and out of style, very few manage to actually establish themselves in the fashion hierarchy— how is it that athleisure has so seamlessly done just that?

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  • A Generation Divided

    If you had to guess, what would you say a ‘Yuccie’, a ‘Henry’ and a ‘Slashie’ all have in common? I’ll give you a hint: it rhymes with Centennial. Bingo! They are all Millennials. The three somewhat obscure names listed above are only a fraction of the terms used to classify types of Millennial consumers. These names, along with many others, have been identified by various companies, bloggers and writers as sub-groups of the broader Millennial generation that we all know and love.

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