Jen Pevar began at Kelton as an Analyst in the Quantitative Department, and quickly became an integral part of the team. She has significant experience managing a variety of quantitative projects including brand positioning studies, segmentation studies, brand tracking, message testing and more. In addition to being a skilled quantitative researcher, Jen also has a background in qualitative research which has made her an asset to the many mixed methodology projects that Kelton conducts – ensuring smooth transitions across project phases and comprehensive recommendations for clients such as Target, Best Buy, Majesco Entertainment, Quiksilver/Roxy, and many others. Jen enjoys the satisfaction of helping companies identify small changes they can adopt in order to make big impacts on their bottom line.

Before coming to Kelton, Jen worked at the RAND Corporation, advising fellow researchers on survey design and implementation and managing a wide variety of data collection projects for clients such as The Department of Defense and the National Institute of Health.

Jen received her undergraduate degree in Psychology from the University of Richmond and her master’s degree in Psychology from the University of Virginia. Outside of the office, Jen is an avid runner who is always contemplating which marathon to conquer next.